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Cannes Lion Count 2017
Below is Leo Burnett Worldwide’s updated award count for the 2017 Cannes Lions International Festival of Creativity. Please note that the below includes wins from Lions Health.
GRAND PRIX
Leo Burnett Chicago – The Art Institute of Chicago “Van Gogh’s Bedrooms: Let Yourself IN”
Creative Effectiveness: Creative Effectiveness
GOLD
Leo Burnett Chicago – Samsung “The Ostrich”
Film Craft: Animation
Leo Burnett Chicago – Samsung “The Ostrich”
Film Craft: Direction
Leo Burnett Chicago – Samsung “The Ostrich”
Film Craft: Visual Effects
Leo Burnett India – Bajaj Auto LTD “Bajaj V – The Nation’s Bike”
Creative Effectiveness: Creative Marketing Effectiveness
Leo Burnett Melbourne – Headspace “Reword”
Creative Data: Creative Data Enhancement
Leo Burnett Melbourne – Headspace “Reword”
Design: Apps
Leo Burnett Toronto – IKEA “Cook This Page”
Design: Promotional Item Design
Leo Burnett Toronto – IKEA “Cook This Page”
Outdoor: Small Scale Special Solutions
SILVER
Lapiz – Mexico Tourism Board “Tequila Cloud”
Outdoor: Use of Ambient Outdoor
Leo Burnett Beirut – ABAAD Resource Center for Gender Equality “#UNDRESS522”
Glass
Leo Burnett Beirut – ABAAD Resource Center for Gender Equality “#UNDRESS522”
PR: Events & Stunts
Leo Burnett Beirut – ABAAD Resource Center for Gender Equality “#UNDRESS522”
PR: Public Affairs & Lobbying
Leo Burnett Chicago – Donate Life America “Melissa Maldonado,” “Marianne Valentine,” “Jonathan Halloran”
Outdoor: Charities & Non-profit
Leo Burnett Chicago – Donate Life America “Your Name Saves”
Promo & Activation: Charities & Non-profit
Leo Burnett Chicago – Donate Life America “Your Name Saves”
Promo & Activation: Use of Digital Platforms
Leo Burnett Chicago – Samsung “The Ostrich”
Film Craft: Use of Licensed / Adapted Music
Leo Burnett Chicago – Samsung “The Ostrich”
Film: Durable Consumer Goods
Leo Burnett Chicago – The Art Institute of Chicago “Van Gogh’s Bedrooms: Let Yourself IN”
Creative Effectiveness: Creative Regional Effectiveness
Leo Burnett Dubai – McDonald’s “Truck,” “Airport”
Print & Publishing: Restaurants & Fast Food Chains
Leo Burnett India – HP Lubricants “Roads That Honk”
Innovation: Applied Innovation
Leo Burnett Madrid – Loterias y Apuestas del Estado “December 21st”
Cyber: Real-time Response
Leo Burnett Melbourne – Headspace “Reword”
Design: UX Interface & User Journey
Leo Burnett Sydney – Samsung “Pocket Patrol”
Creative Data: Use of Real-time Data
BRONZE
Leo Burnett Beirut – ABAAD Resource Center for Gender Equality “#UNDRESS522”
Entertainment: Brand Experience: Integrated
Leo Burnett Beirut – ABAAD Resource Center for Gender Equality “#UNDRESS522”
PR: Charities & Non-profit
Leo Burnett Chicago – Donate Life America “Your Name Saves”
Direct: Art Direction/Design
Leo Burnett Chicago – Donate Life America “Your Name Saves”
Direct: Charities & Non-profit
Leo Burnett Chicago – Samsung “The Ostrich”
Cyber: Brand/Product Video
Leo Burnett Chicago – Samsung “The Ostrich”
Entertainment: Online: Fiction under 15 minutes
Leo Burnett India – HP Lubricants “Roads That Honk”
Design: Promotional Item Design
Leo Burnett Israel – Samsung “The Smart Billboard”
Outdoor: Interactive & Dynamic Billboards
Leo Burnett Italy – Moleskine SPA “Hulk,” “Spiderman”
Outdoor: Miscellaneous
Leo Burnett London – McDonald’s “Chicken McNuggets,” “French Fries,” “Strawberry Milkshake,” “Quarter Pounder,” “Big Mac”
Outdoor: Retail, e-Commerce, Restaurant & Fast Food Chains
Leo Burnett Melbourne – Headspace “Reword”
Creative Data: Social Data
Leo Burnett Melbourne – Headspace “Reword”
Design: Social Engagement
Leo Burnett Melbourne – Headspace “Reword”
Media: Use of Technology
Leo Burnett Mexico – Samsung “Phantom Limb Therapy”
Pharma: Patient Engagement
Rokkan – Pantone “Pantone Studio”
Digital Craft: Interface & Navigation (UI)
Leo Burnett Spain – Loterias y Apuestas del Estado “Justino”
Creative Effectiveness: Creative Effectiveness
Leo Burnett Spain – Loterias y Apuestas del Estado “Justino”
Film: Entertainment & Leisure
Leo Burnett Sydney – Samsung “Pocket Patrol”
Health: Health and Wellness Tech
Leo Burnett Sydney – Samsung “Pocket Patrol”
Creative Data: Creative Data Enhancement
Leo Burnett Toronto – IKEA “Cook this Page”
Direct: Art Direction/Design
Leo Burnett Toronto – IKEA “Cook this Page”
Promo & Activation: Food & Drinks
Think Germany – McDonald’s “Drink,” “Joke”
Outdoor: Retail, e-Commerce, Restaurant & Fast Food Chains
Source: http://leoburnett.com/articles/news/cannes-lion-count-2017